The second edition is an enhanced version of the original book, a practical guide for international business people who sell, manage and negotiate across cultures. Written in clear, easily understandable English, Cross-Cultural Business Behavior is based on the author's 35 years of hands-on experience doing business in 55 different countries. Part One organizes international business customs and practices into logical, easily understood patterns so as to enable the international manager to conduct business successfully around the world. The text contains dozens of examples, anecdotes, diagrams and cases to illustrate and clarify the key points. Part Two presents 32 unique Negotiator Profiles designed to prepare the business visitor to conduct effective negotiations in the world's major markets.

Cross-Cultural Business Behavior (Marketing, Negotiating and Managing Across Cultures)

Business & Money

Gesteland, Richard R.

International

Munksgaard Intl Pub Ltd

This version has new and updated cases and a worldwide coverage that will be of high interest to everybody involved with cross-cultural matters whether as student, researcher or business visitor. This is the indispensable practical guide for international business people who sell, manage and negotiate across cultures since it is designed to prepare the business visitor to conduct effective negotiations in the world's major markets.

Cross-Cultural Business Behavior: Marketing, Negotiating, Sourcing and Managing Across Cultures (Third Edition)

Business Culture

Copenhagen Business School Pr

"A practical, step-by-step guide for international marketers who are targeting the challenging markets of the Asia-Pacific region. Packed with useful information and real-world examples, Marketing Across Cultures in Asia is based on the two authors' 35 years of combined hands-on experience of managing, marketing and negotiating in Asia."

Marketing Across Cultures in Asia: A Practical Guide

Seyk, George F.

Economics

CBS Press

Now readers of the fourth edition will find even more of that practical guidance for negotiating with customers and suppliers around the world. They will also find fresh new cases, additional negotiator profiles and comparisons of Nordic business cultures as well as detailed advice for adapting sales presentations to the culture of the customer.

Cross-Cultural Business Behavior: Negotiating, Selling, Sourcing and Managing Across Cultures

Divided in two sections, India - Cross-Cultural Business Behavior is based on the authors' 40 years of close involvement with India, including two expatriate assignments and decades of research and teaching. Part I of the book provides answers to 10 questions most often posed by Westerners doing business in India, including: Why do our suppliers in India constantly miss delivery deadlines? When does 'yes' really mean yes in India? Why do project teams and employees need to be micro-managed? Part II is a practical guide for families moving to India. This section addresses such critical concerns as how to find housing, how to get family members acclimated to India and its culture, and how to prepare for the challenges that will be faced on a day-to-day basis. This book is co-authored by Richard R. Gesteland, who also wrote the classic Cross-Cultural Business Behavior: Negotiating, Selling, Sourcing and Managing across Cultures.

India - Cross-Cultural Business Behavior: For Business People, Expatriates and Scholars

Gesteland, Mary C.

The theme of this new edition of Cross-Cultural Business Behavior is CHANGE. First of all, cultures change. In markets around the world, business behavior is constantly evolving, impelled by generational shifts, improvements in education, and (especially) increasing exposure to the world marketplace. That is why all of the book's 43 'Negotiator Profiles' have been thoroughly updated, with new cases and fresh examples added. In addition to the change in culture, international managers' challenges have changed too. For example, just a few years ago, participants at global management seminars around the world were mainly interested in how to communicate and negotiate with overseas partners. But, they now find that their toughest challenges are how to manage overseas subsidiaries, strategic alliances, and international partnerships. To reflect these new realities, the book's time-tested framework for understanding cross-cultural negotiating behavior has been expanded to include a wide variety of practical pointers on managing in today's global marketplace. This fifth edition is important for everyone involved with global management, whether student or manager, because cultures and business challenges do change. The book is an essential survival guide for doing business in cultures other than one's own.

Cross-Cultural Business Behavior: A Guide for Global Management (Fifth Edition)

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