The Marketing Edge: The New Leadership Role of Sales and Marketing in Manufacturing

The Marketing Edge: The New Leadership Role of Sales and Marketing in Manufacturing image
ISBN-10:

0939246082

ISBN-13:

9780939246083

Released: Feb 01, 1990
Format: Hardcover, 256 pages
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Description:

Shows sales and marketplace professionals how to effectively integrate their efforts with the overall manufacturing operation. Provides helpful advice on how to achieve accurate sales forecasts, improve delivery performance to customers and develop an effective marketing/manufacturing strategy.











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