VIDEO CASES AND STUDY GUIDE. -STUDY,EXP;ORE,AND LEARN INFORMATION SYSTEMS TODAY WITH THIS CD ROM CONTAINING 12 VIDEO CASES.

Study Guide for use with Marketing

Crane, Frederick

Kerin,Roger

Hartley,Steven

Rudelius,William

Edwards, Gerard

Berkowitz,Eric

Tibbo, Gail

Reference

McGraw-Hill/Ryerson

This book continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package is designed to meet the needs of a wide spectrum of faculty, whether the professor just wants a good textbook and a few key supplements or needs a top-notch fully integrated multimedia program.

Marketing

Business & Money

McGraw-Hill Education - Europe

Marketing, 7e by Kerin, Berkowitz, Hartley, and Rudelius continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package is designed to meet the needs of a wide spectrum of faculty—from the professor who just wants a good textbook and a few key supplements, to the professor who wants a top-notch fully integrated multimedia program.

Marketing with Student CD-ROM and PowerWeb

Kerin, Roger A.

Berkowitz, Eric N.

Hartley, Steven W.

Marketing & Sales

McGraw/Hill/Irwin

This CD-ROM contains the KMT Marketing Planning Software. This high quality commercial software contains detailed planning templates with extensive guidance provided for each section of the plan and includes a well-written marketing plan as an example. This product operates within the Microsoft Office Suite, so students work directly in Word and Excel to create professional looking documents.

Student CD-ROM to accompany Marketing

The Study Guide enables the students to learn and apply marketing principles instead of simply memorizing facts for an examination. The Study Guide includes chapter outlines for student note-taking, sample tests, critical thinking questions, and flash cards.

Study Guide to accompany Marketing

Video Library on DVD Student Purchase Package

Marketing, 8e by Kerin, Hartley, Berkowitz, and Rudelius continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package is designed to meet the needs of a wide spectrum of faculty—from the professor who just wants a good textbook and a few key supplements, to the professor who wants a top-notch fully integrated multimedia program.

Marketing w/ PowerWeb (MCGRAW HILL/IRWIN SERIES IN MARKETING)

The study guide, written by Bill Carner (University of Texas- Austin), includes key concepts, chapter quizzes, and chapter summaries.

Dangerous Ideas: A Brief History of Censorship in the West, from the Ancients to Fake News

A fascinating examination of how restricting speech has continuously shaped our culture, and how censorship is used as a tool to prop up authorities and maintain class and gender disparities Through compelling narrative, historian Eric Berkowitz reveals how drastically censorship has shaped our modern society. More than just a history of censorship, Dangerous Ideas illuminates the power of restricting speech; how it has defined states, ideas, and culture; and (despite how each of us would like to believe otherwise) how it is something we all participate in. This engaging cultural history of censorship and thought suppression throughout the ages takes readers from the first Chinese emperor's wholesale elimination of books, to Henry VIII's decree of death for anyone who "imagined" his demise, and on to the attack on Charlie Hebdo and the volatile politics surrounding censorship of social media. Highlighting the base impulses driving many famous acts of suppression, Berkowitz demonstrates the fragility of power and how every individual can act as both the suppressor and the suppressed.

History

Historical Study & Educational Resources

Beacon Press

See the best price to sell, buy, or rent books by Berkowitz,Eric. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Berkowitz,Eric

See the best price to sell, buy, or rent books by Berkowitz,Eric. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Study Guide for use with Marketing

Marketing

Marketing with Student CD-ROM and PowerWeb

Student CD-ROM to accompany Marketing

Study Guide to accompany Marketing

Video Library on DVD Student Purchase Package

Marketing w/ PowerWeb (MCGRAW HILL/IRWIN SERIES IN MARKETING)

Study Guide to accompany Marketing

Dangerous Ideas: A Brief History of Censorship in the West, from the Ancients to Fake News

Dangerous Ideas: A Brief History of Censorship in the West, from the Ancients to Fake News