Study Guide to accompany Marketing

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Study Guide to accompany Marketing image
ISBN-10:

0072828919

ISBN-13:

9780072828917

Edition: 8
Released: Apr 08, 2005
Format: Paperback, 700 pages

Description:

The Study Guide enables the students to learn and apply marketing principles instead of simply memorizing facts for an examination. The Study Guide includes chapter outlines for student note-taking, sample tests, critical thinking questions, and flash cards.

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