Aplia edition. Contains prepaid Aplia Access Code.

Microeconomics & Aplia Activation Card

Business & Money

Roger A. Arnold

Economics

South-Western/Cengage Learning

STRATEGIC ENTERPREN.GROWTH...>

Donald F. Kuratko

Harold P. Welsch

Management & Leadership

Entrepreneurial Finance

J Chris Leach

Ronald W. Melicher

Advertising and Integrated Brand Promotion

Thomas O'Guinn

Marketing & Sales

Business Communication, Process & Product 6th Edition, Instructor's Edition

MARY ELLEN GUFFEY

Instructor's Manual for Use with Small Business Management 14th Edition

Longenecker, Justin G.

Palich, Leslie E.

Moore, Carlos W.

Petty, J. William

Human Resource Development

Jon M. Werner

Randy L. DeSimone

<p>Taking a "just-in-time" approach by introducing material just as it is needed to develop an argument, MACROECONOMICS: A CONTEMPORARY APPROACH, Eighth Edition, truly leads by example. In a decidedly non-condescending tone, McEachern assumes that students are already intuitively familiar with many economic concepts through their own life experiences. These life experiences are then explained to students as economic concepts with clear and interesting exposition, relevant case studies, and a clean focused design. The text's major applications take the form of case studies that are meant to be read and therefore are integrated into the flow of each chapter. With this eighth edition, the book's well-crafted approach is enhanced with resources--such as Aplia and CengageNOW--that will help your students improve their understanding and will help you streamline tasks and save valuable time.</p>

Macroeconomics: A Contemporary Introduction, Eighth Edition

McEachern, William A.

Managing Human Resources

Randall S. Schuler

Susan E. Jackson

Steve Werner

Organization Development & Change

Thomas G. Cummings

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