The Art of Advertising: George Lois on Mass Communication

The Art of Advertising: George Lois on Mass Communication image
ISBN-10:

0810903733

ISBN-13:

9780810903739

Edition: First Edition
Released: Jan 01, 1977
Format: Hardcover, 336 pages
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Description:

A very successful art director provides insights into many of his most famous advertising campaigns in every print medium and on television and reveals the influences of past and present art movements in modern graphic work












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