Positioning: The Battle for Your Mind (1st Edition Revised)
ISBN-10:
0070652643
ISBN-13:
9780070652644
Author(s): Trout, Jack; Ries, Al
Edition: Revised, Subsequent
Description:
Discusses the new, key advertising concept of positioning, explaining ways companies can create a "position" in the client's mind when launching ad campaigns, with many fascinating case histories and helpful pointers
Low Price Summary
Top Bookstores
We're an Amazon Associate. We earn from qualifying purchases at Amazon and all stores listed here.
DISCLOSURE: We're an eBay Partner Network affiliate and we earn commissions from purchases you make on eBay via one of the links above.
DISCLOSURE: We're an eBay Partner Network affiliate and we earn commissions from purchases you make on eBay via one of the links above.
Want a Better Price Offer?
Set a price alert and get notified when the book starts selling at your price.
Want to Report a Pricing Issue?
Let us know about the pricing issue you've noticed so that we can fix it.