Disclaimer: This book is a compilation of interviews from numerous experts who have appeared on the weekly radio show "Let's Talk Strategies" with Danette Moss hosted on Blog Talk Radio . As such, the views expressed in each chapter are of those who were interviewed and not necessarily of the interviewer, Let's Talk Strategies LLC or the other contributing authors.

Let's Talk Strategies: Conversations with Millionaires and Highly Successful Entrepreneurs: The SoloPreneurs Guide to Success

Business & Money

Paul, Andy

Westfall, Chris

Brodsky, Norm

McIntosh, Scott

Misner, Dr. Ivan

Conklin, Diane

Moss, Danette M

Foley, Laurie

Claypool, Kelli

Luhrs, Erik

Business Development & Entrepreneurship

Danette M. Moss

"In today's environment of overstimulation, sometimes the most challenging task is simply to capture someone's attention. Whether you are seeking a job or even a first date, creating a compelling first interaction with someone is deceptively difficult. The New Elevator Pitch is a critical resource to help you create breakthrough communications when it matters the most." - Carol Roth, Recovering investment banker &amp; New York Times bestselling author of The Entrepreneur Equation "Chris gets it... being persuasive is about building relationships, and delivering the right message at the right time." - Ted Rubin, Chief Social Marketing Officer of Collective Bias and Author of Return on Relationship™

The New Elevator Pitch

Marketing & Sales

Marie Street Press

The New Elevator Pitch: The Definitive Guide to Persuasive Communication in the Digital Age

Skills

Everyone wants loyal, raving customers. But how to you build loyalty-and create brand influence - when traditional advertising and marketing strategies don't work? How can you create real engagement - where your URL matches up with IRL (that's "in real life")? Here's the book that shows you how to build and influence a new kind of conversation - taking your message beyond the likes, tweets and pokes, with a strategic guidebook to branding in the digital age. Learn how to match your message to your market, create new types of engagement, and inspire every division within your organization. Branding isn't just a part of your business - it is your business. Written by Chris Westfall (author of The NEW Elevator Pitch), this book turns traditional marketing ideas into actionable results for your brand. Whether you are a solopreneur, or a brand manager for a multi-national company, you owe it to yourself to understand what organizations like Cargill, Cisco and the Huffington Post know about building a world-class brand. Today, customers have more ammunition than ever. That's why you've got to have bulletproof branding.

Bulletproof Branding

The only language you need to know to change your results. Inside each of us is a vision of how things could be. Yet most people remain frustrated by a lack of impact, unable to connect and inspire the people they care about the most. Why? There’s a language we understand, but rarely use. A language that’s sincere. Powerful. Compelling. A language of words―and actions―that can’t be denied. Leadership Language will help you to peel back the ineffective “business speak”, so you can change the conversation. And change your results. Imagine what could happen when you replace frustration with an irresistible vision―for yourself, your team and your organization. Today’s leaders face so many challenges―employee retention, operational efficiency, culture, collaboration, leading across generations, and more―but communication is at the heart of every one of those issues. A clear message with a powerful delivery gets you halfway home. Honing in on your next conversation can drive more impact, better relationships, and greater overall effectiveness. For yourself. Your career. Your company. They say there’s nothing that can stop an idea whose time has come. So, take the lead. It’s time for you to create what’s missing. And Leadership Language will show you how. <ul>
<li>Get clear on your vision, get aligned with your story, and get others engaged with your message</li> <li>Connect with the people that matter most, in a way that invites innovation and new outcomes</li> </ul>
<ul>
<li>Find the courage to move forward, conquer change, and create powerful impact―while you help others do the same</li> </ul>
From student leaders to the C-suite, there is only one way for a leader to make an impact: communication. Leadership Language is your personal guide to mastering critical skills and unveiling your authentic potential.

Leadership Language: Using Authentic Communication to Drive Results

Management & Leadership

wiley

Unlock your potential with practical strategies for simplifying your biggest challenges 
A frustrated client hires a coach. He's looking for answers. Direction. And clarity. He wants to leave his job but can't find the self-confidence to do so. Should he stick it out? Is entrepreneurship a good idea? Little does he know, he's about to be fired in just five days. 
Inside Easier: 60 Ways to Make Your Work Life Work for You, a self-leadership inquiry becomes a story of transformation—and powerful universal discovery. Can a single conversation change your life? 
Easier is the hold-your-handbook on coaching, leadership, and resilience. The story offers leadership insights on creating the future of work, finding connection and guidance, and uncovering 60 ways to make everything—yes, everything—easier. For team players, and team leaders, and everyone in between, see how self-leadership creates lasting and powerful change, in the midst of the most difficult career challenges. 
In this book, you'll discover: How to pivot from "How do I get through this?" to "What can I get from this?" How to access innovation and empathy, for yourself and others, regardless of your circumstances—and find true personal freedom How resilience and adaptability are available to anyone, anytime 
Who doesn’t want to make things easier? Tap into peak performance, by understanding that you don't have to go it alone. The coaching conversation begins with a common concern and leads to a reimagined future of work, because everything in life can be made easier—if you just know where to look.\nFrom the Inside Flap\nWhat could make this easier? 
He wanted control. Control and confidence. So he could do what needed to be done. He wanted out of the death-spiral that had gripped his organization. He wanted freedom. Options.A new perspective. 
In this innovative work of storytelling, bestselling author Chris Westfall provides insight and thought-provoking strategies for overcoming the most difficult of circumstances. 
You know the drill: the business of life can be tough. Deadlines. Relationships. Expectations. Conflict. Challenges are everywhere. But there’s a way to show up where you find new choices—even when life isn’t easy. 
When it looks like life, career, communication, and everything else is breaking down, it’s time to break free. It’s time to access a kind of personal freedom that allows you to make different choices. To see things in a different way. To enter into an understanding of what would make your situation easier. 
Written in a narrative style that’s reminiscent of The Go-Giver, The Goal, or The Five Dysfunctions of a Team, Easier is a conversation: a conversation between a client and a coach, and a conversation where new ideas and new possibilities emerge from the most unlikely places. Inside this book, you’ll discover how to move from “How do I get through this?” to “What can I get from this?” The answer is in your hands. Learn how to overcome distractions, deal with difficult people, and find a way to be easier on yourself, no matter what it is that you are up against. 
For leaders, coaches, entrepreneurs, and athletes, find out how to access peak performance. Discover how you can serve yourself, and your clients, more fully, more completely, and more powerfully. And wouldn’t that make everything easier?\nFrom the Back Cover\nPraise for easier 
“Unlike any coaching guide I’ve ever read—powerful and poignant. Transformational guidance from an expert coach and storyteller. Easier had me consumed with the story and the inspiring message resonated for me in ways I did not expect. This is a must-read for anyone facing challenges and changes in their life.” 
—BRANT PINVIDIC, bestselling author of The 3-Minute Rule, television producer of Bar Rescue, The Biggest Loser, and Pawn Stars 
“Hard is a habit. But it doesn’t have to be. As you’ll learn in this deceptively simple and heartfelt book, when we let our deeper intelligence come through, everyth

Easier: 60 Ways to Make Your Work Life Work for You

Business Culture

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