"In today's environment of overstimulation, sometimes the most challenging task is simply to capture someone's attention. Whether you are seeking a job or even a first date, creating a compelling first interaction with someone is deceptively difficult. The New Elevator Pitch is a critical resource to help you create breakthrough communications when it matters the most." - Carol Roth, Recovering investment banker &amp; New York Times bestselling author of The Entrepreneur Equation "Chris gets it... being persuasive is about building relationships, and delivering the right message at the right time." - Ted Rubin, Chief Social Marketing Officer of Collective Bias and Author of Return on Relationship™

The New Elevator Pitch

Business & Money

Westfall, Chris

Marketing & Sales

Marie Street Press

The New Elevator Pitch: The Definitive Guide to Persuasive Communication in the Digital Age

Skills

Everyone wants loyal, raving customers. But how to you build loyalty-and create brand influence - when traditional advertising and marketing strategies don't work? How can you create real engagement - where your URL matches up with IRL (that's "in real life")? Here's the book that shows you how to build and influence a new kind of conversation - taking your message beyond the likes, tweets and pokes, with a strategic guidebook to branding in the digital age. Learn how to match your message to your market, create new types of engagement, and inspire every division within your organization. Branding isn't just a part of your business - it is your business. Written by Chris Westfall (author of The NEW Elevator Pitch), this book turns traditional marketing ideas into actionable results for your brand. Whether you are a solopreneur, or a brand manager for a multi-national company, you owe it to yourself to understand what organizations like Cargill, Cisco and the Huffington Post know about building a world-class brand. Today, customers have more ammunition than ever. That's why you've got to have bulletproof branding.

Bulletproof Branding

If you have ever considered taking control of your financial future through entrepreneurship, now is the time. And if you already own your own business, it's time to take your organization to the next level. From her own experience in the corporate world as a CPA, as an entrepreneur, and through her business consulting practice, Chris Vanderzyden developed the 7 Step VICTORY system as the way you can beat the odds, and build a business that exceeds your expectations. In just 7 Steps, you will discover a systematic process to launching a new business - or elevating an existing one. Inside you will find a comprehensive approach to peak performance, longevity and wealth. Are you ready to take the journey? The Harvard Business School estimates that 75% of businesses fail within the first five years. Is your business inside - or outside - that number? Chris Vanderzyden has studied statistics so that you can defy them. This book will show you that everyone can be successful given the right tools, knowledge, fortitude, and through taking continuous action. Leverage the economic conditions, take action and - in 7 steps - lead your business to victory. Now is the time to create the business and life you desire and deserve.

7 Steps to Entrepreneurial Victory

Vanderzyden, Chris

Management & Leadership

Inside each of us exists a unique persona - a presence that is powerful, personal and genuine. What if you could tap into your greatest gifts and talents, to create a more powerful impression, a more impactful message, and greater connection with the people that matter most? Your success starts with your story - your presence - and Greta Muller will show you how to tap into your most powerful and authentic self, when it's time to deliver your next presentation, speech or meeting. With a background as a broadcast professional, and a coach to executives, on-camera talent, actors and business leaders, Greta Muller knows how to help you tap into your own personal story to find the confidence you need, in front of any audience.

Opening Your Presence

Reference

Muller, Greta

Words, Language & Grammar

At the age of 33, Karen Mangia faced an undiagnosed illness - she didn't know what to call it, and neither did a team of five doctors. Despite diet and exercise, she gained weight, lost color in her skin and eyes, watched her energy drain away... Who was she? What was she becoming? And what exactly was wrong with her? Through the confusion, Karen kept working, doing, being and achieving - sacrificing her health, her relationships...herself. A last-ditch trip to an unorthodox doc helped her to face a crossroads in her life - identifying the childhood reason for her poor health - and helping her to turn her life around. A recovering overachiever, Karen's journey through misdiagnosis left her wondering, "What more can I do?" The key to her success wasn't tied to her determination, her ambition, her relationships - she had to simplify, and adopt a powerful new formula for creating a life without regrets. A simple realization led her to a three-step process that has transformed her life, her relationships and her health. Success With Less provides the reader with insight into relationships, career management, health, diet and wellness - because Karen discovered a powerful formula that simplifies the tough stuff. Her journey is one of candid ups and downs: from accomplishment to disappointment, confusion to insight, and ultimately, a simple life-altering formula that anyone can grasp. Success might be best defined as that elusive something that's always out of reach. But what if having more started with doing less? Beyond just a minimalist approach to life, this book describes how to have less of the self-created labels and obligations that keep you from being who you were meant to be. "Less" is about choosing the things that really matter (and remove the obligations that don't). What's left over is a new definition of success - a success that's within your grasp. For every woman who has ever believed it was her job to please others, to keep the peace, and to keep trying no matter what life offered, this book stops the noise. From a place of clarity, Karen provides the guidance that we all need to get through the crossroads we all face. For your career, your relationships, your health and your life: what you really need is less than what you imagine. And you won't find what's missing by striving, racing, acquiring and struggling. That's because what you need is inside of you, right now. And this book will show you how to find it.

Success with Less: Releasing Obligations and Discovering Joy

Mangia, Karen

Job Hunting & Careers

Find out how this Gen Y guy accomplished what few ever can - rising through the ranks to become CEO, before his 30th birthday. Fresh out of college, Daniel Newman faced the same challenges of every Millennial as he launched his career -yet, somehow, he managed to defy economic conditions and personal challenges, gaining a unique perspective on his march to the corner office. His ascent to the top spot at a 67-year-old Chicago company involved a fast-track MBA, a professorship - and more than one career "gotcha" along the way. The stories and insights here are a lesson for current and future leaders, and anyone who wants to know more about the true potential of the Millennial generation.

The Millennial CEO

Newman, Daniel

See the best price to sell, buy or rent books by the Marie Street Press publisher. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Marie Street Press

See the best price to sell, buy or rent books by the Marie Street Press publisher. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

The New Elevator Pitch

The New Elevator Pitch: The Definitive Guide to Persuasive Communication in the Digital Age

Bulletproof Branding

7 Steps to Entrepreneurial Victory

7 Steps to Entrepreneurial Victory

Opening Your Presence

Success with Less: Releasing Obligations and Discovering Joy

The Millennial CEO