UP and to the RIGHT is the first book written to guide technology marketers and executives in their journey to the Leaders Quadrant. Written by industry insider Richard Stiennon this is required reading for anyone responsible for leading and growing a technology firm. Topics explained in depth include: Leveraging Social Media, the Influence Pyramid, the creation of Magic Quadrants, responding to the MQ Questionnaire, the analyst day, the analyst inquiry, and the analyst briefing. Each chapter is informed with the author's personal experience - both as an analyst and as a marketer at a major IT vendor. It contains the first ever publication of the author's guerrilla techniques for influencing analysts.

UP and to the RIGHT: Strategy and Tactics of Analyst Influence: A complete guide to analyst influence

Business & Money

Stiennon, Richard

Marketing & Sales

IT-Harvest Press

The move on the part of the US military, which began in 1996, to Network-Centric Warfare (NCW), meant the combination of sensor grids, C&amp;C grids, and precision targeting to increase speed to command, and represented a military offset. Along with networking comes exposure to cyber attacks, attacks that will be used in future wars.

There Will Be Cyberwar: How The Move To Network-Centric War Fighting Has Set The Stage For Cyberwar

History

Military

Design, implement, and integrate a complete data sanitization program In Net Zeros and Ones: How Data Erasure Promotes Sustainability, Privacy, and Security, a well-rounded team of accomplished industry veterans delivers a comprehensive guide to managing permanent and sustainable data erasure while complying with regulatory, legal, and industry requirements. In the book, you'll discover the why, how, and when of data sanitization, including why it is a crucial component in achieving circularity within IT operations. You will also learn about future-proofing yourself against security breaches and data leaks involving your most sensitive information--all while being served entertaining industry anecdotes and commentary from leading industry personalities. The authors also discuss: Several new standards on data erasure, including the soon-to-be published standards by the IEEE and ISO How data sanitization strengthens a sustainability or Environmental, Social, and Governance (ESG) program How to adhere to data retention policies, litigation holds, and regulatory frameworks that require certain data to be retained for specific timeframes An ideal resource for ESG, data protection, and privacy professionals, Net Zeros and Ones will also earn a place in the libraries of application developers and IT asset managers seeking a one-stop explanation of how data erasure fits into their data and asset management programs.

Net Zeros and Ones: How Data Erasure Promotes Sustainability, Privacy, and Security

Computers & Technology

Ernst, Russ B.

Forslund, Fredrik

Networking & Cloud Computing

wiley

Security Yearbook 2024: A History and Directory of the IT Security Industry

Industries

Surviving Cyberwar

Military and intelligence leaders agree that the next major war is not likely to be fought on the battleground but in cyber space. Richard Stiennon argues the era of cyber warfare has already begun. Recent cyber attacks on United States government departments and the Pentagon corroborate this claim. China has compromised email servers at the German Chancellery, Whitehall, and the Pentagon. In August 2008, Russia launched a cyber attack against Georgia that was commensurate with their invasion of South Ossetia. This was the first time that modern cyber attacks were used in conjunction with a physical attack. Every day, thousands of attempts are made to hack into America's critical infrastructure. These attacks, if successful, could have devastating consequences. In Surviving Cyberwar, Stiennon introduces cyberwar, outlines an effective defense against cyber threats, and explains how to prepare for future attacks. The book: 
<ul><li>begins with Shawn Carpenter and his discovery that China had hacked into his work place, Sandia Labs; </li></ul>
 <ul><li>follows the rise of cyber espionage on the part of the Chinese People's Liberation Army (PLA) as increasingly sophisticated and overt attacks are carried out against government and military networks around the world; </li></ul>
 <ul><li>moves from cyber espionage to cyberwar itself, revealing the rise of distributed denial of service (DDoS) as a means of attacking servers, websites, and countries; </li></ul>
 <ul><li>provides a historical perspective on technology and warfare is provided, drawing on lessons learned from Sun Tsu to Lawrence of Arabia to Winston Churchill; and</li></ul>
 <ul><li>finishes by considering how major democracies are preparing for cyberwar and predicts ways that a new era of cyber conflict is going to impact the Internet, privacy, and the way the world works.</li></ul>
 This text is a stimulating and informative look at one of the gravest threats to Homeland Security today, offering new insights to technologists on the front lines, helping policy makers understand the challenges they face, and providing guidance for every organization to help reduce exposure to cyber threats. It is essential reading for anyone concerned with the current geopolitical state of affairs.

Computer Science

Government Institutes

Military and intelligence leaders agree that the next major war is not likely to be fought on the battleground but in cyber space. Richard Stiennon argues the era of cyber warfare has already begun. Recent cyber attacks on United States government departments and the Pentagon corroborate this claim. China has compromised email servers at the German Chancellery, Whitehall, and the Pentagon. In August 2008, Russia launched a cyber attack against Georgia that was commensurate with their invasion of South Ossetia. This was the first time that modern cyber attacks were used in conjunction with a physical attack. Every day, thousands of attempts are made to hack into America's critical infrastructure. These attacks, if successful, could have devastating consequences. In Surviving Cyberwar, Stiennon introduces cyberwar, outlines an effective defense against cyber threats, and explains how to prepare for future attacks. The book: 
<ul><li>begins with Shawn Carpenter and his discovery that China had hacked into his work place, Sandia Labs; </li></ul>
 <ul><li>follows the rise of cyber espionage on the part of the Chinese People's Liberation Army (PLA) as increasingly sophisticated and overt attacks are carried out against government and military networks around the world; </li></ul>
 <ul><li>moves from cyber espionage to cyberwar itself, revealing the rise of distributed denial of service (DDoS) as a means of attacking servers, websites, and countries; </li></ul>
 <ul><li>provides a historical perspective on technology and warfare is provided, drawing on lessons learned from Sun Tsu to Lawrence of Arabia to Winston Churchill; and</li></ul>
 <ul><li>finishes by considering how major democracies are preparing for cyberwar and predicts ways that a new era of cyber conflict is going to impact the Internet, privacy, and the way the world works.</li></ul>
 This text is a stimulating and informative look at one of the gravest threats to Homeland Security today, offering new insights to technologists on the front lines, helping policy makers understand the challenges they face, and providing guidance for every organization to help reduce exposure to cyber threats. It is essential reading for anyone concerned with the current geopolitical state of affairs.

Every day, thousands of attempts are made to hack into America's critical infrastructure. These attacks, if successful, could have devastating consequences. Surviving Cyberwar examines in depth the major recent cyber attacks that have taken place in the United States and around the world including a discussion of the 2016 election. This book discusses the implications of such attacks, and offers solutions to the vulnerabilities that made these attacks possible. Through investigations of the most significant and damaging cyber attacks, the author introduces the reader to cyberwar, outlines an effective defense against cyber threats, and explains how to prepare for future attacks. This text is a stimulating and informative look at one of the gravest threats to Homeland Security today, offering new insights to technologists on the front lines, helping policy makers understand the challenges they face, and providing guidance for every organization to help reduce exposure to cyber threats. It is essential reading for anyone concerned with the current geopolitical state of affairs.

Internet & Social Media

Bernan Press

Every day, thousands of attempts are made to hack into America's critical infrastructure. These attacks, if successful, could have devastating consequences. Surviving Cyberwar examines in depth the major recent cyber attacks that have taken place in the United States and around the world including a discussion of the 2016 election. This book discusses the implications of such attacks, and offers solutions to the vulnerabilities that made these attacks possible. Through investigations of the most significant and damaging cyber attacks, the author introduces the reader to cyberwar, outlines an effective defense against cyber threats, and explains how to prepare for future attacks. This text is a stimulating and informative look at one of the gravest threats to Homeland Security today, offering new insights to technologists on the front lines, helping policy makers understand the challenges they face, and providing guidance for every organization to help reduce exposure to cyber threats. It is essential reading for anyone concerned with the current geopolitical state of affairs.

Stiennon on Security is a collection of over 100 essays written by Richard Stiennon between 2010 and 2020. They origianlly appeared in what are now heavily encumbered online media that are so plastered with ads, pop-ups, and videos, that it makes reading difficult. Reading these in book form gives you an opportunity to review the last ten years of developments in the cybersecurity world without distraction. Stiennon has covered the cybersecurity industry from attacks to cyber warfare, to cyber policy, for twenty years. In this first book in a series makes much of his thoughts available in one place. It is a valuable collection for the student of cybersecurity history as well as those who want to reflect on the past.

Stiennon On Security: Collected Essays Volume 1

Security & Encryption

Curmudgeon is the first (and only) book on how to become and excel as an industry analyst. It is written by a 20 year veteran of the business, the author of UP and to the RIGHT: Strategy and tactics of Analyst Influence. In addition to Stiennon's first hand experience at Gartner, then as an independent analyst covering the cybersecurity industry, there are contributions from analysts such as Tom Austin, Bob Hafner, Jon Oltsik, and others. If you have ever considered becoming an analyst this is the book you should read. If you interact with analysts you should read Curmudgeon to inform your understanding of the analyst life.

Curmudgeon: How to Succeed as an Industry Analyst

See the best price to sell, buy, or rent books by Stiennon, Richard. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Stiennon, Richard

See the best price to sell, buy, or rent books by Stiennon, Richard. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

UP and to the RIGHT: Strategy and Tactics of Analyst Influence: A complete guide to analyst influence

There Will Be Cyberwar: How The Move To Network-Centric War Fighting Has Set The Stage For Cyberwar

Net Zeros and Ones: How Data Erasure Promotes Sustainability, Privacy, and Security

Security Yearbook 2024: A History and Directory of the IT Security Industry

Surviving Cyberwar

Surviving Cyberwar

Surviving Cyberwar

Surviving Cyberwar

Stiennon On Security: Collected Essays Volume 1

Curmudgeon: How to Succeed as an Industry Analyst