The student workbook is designed to help students review content, apply knowledge, and develop critical thinking skills. A wide variety of activities are provided for various learning styles. This supplement is a consumable resource, designed with perforated pages so that a given chapter can be removed and submitted for grading or checking.

Math for Financial Literacy

Knowlton, Todd

Gassen, Chris

Business & Money

Goodheart-Willcox

The Instructor's Annotated Workbook is designed for presenting answers to workbook activities right where you need them.

Goodheart-Willcox Pub

Designed to help students review content, apply knowledge, and develop critical-thinking skills. A wide variety of activities are provided for various learning styles. This supplement is a consumable resource, designed with perforated pages so that a given chapter can be removed and turned in for grading or checking.

Retailing and E-tailing

Education & Teaching

Schools & Teaching

Retailing and E-tailing introduces students to the important concepts involved in operating a retail business. Retail is all around us, and it has changed in the 21st Century. This text focuses on the specifics of e-tailing and how e-tail differs from brick-and-mortar stores. Retail operations, merchandising, marketing, management, customer service, and selling are all topics covered in this text. In addition, retail and e-tail in the new global market is covered. The Instructor's Annotated Workbook is designed for presenting answers to workbook activities right where you need them.

Retailing and E-tailing: Instructor's Annotated Workbook

Computers & Technology

Business Technology

Marketing Dynamics provides a well rounded introduction to the 4Ps―product, price, place, and promotion. Other essential topics, such as marketing research and target market identification, are also covered. College and career readiness activities covering writing, speaking, and listening are incorporated. Career Ready Practices are also included. • DECA activities are included in each of the 33 chapters to support leadership development. • The ongoing marketing plan provides a project-based, hands-on learning activity that builds at the end of each unit (data files are posted on the student companion website). • College and Career Readiness Portfolio activities provide students an opportunity to create a personal portfolio for use when exploring volunteer, education and training, or career opportunities.

Marketing Dynamics

Clark, Brenda

Walker, Michelle

Basteri, Cynthia Gendall

Marketing & Sales

Marketing Dynamics introduces students to the principles of marketing as they learn the four Ps of product, price, place, and promotion. Essential market research and identification of the target market are covered in detail. Planning a career in marketing is also investigated. In this new edition, each chapter has been revised to reflect the latest in marketing trends and information. The Instructor's Edition of the student textbook provides teaching strategies on every page, including cooperative learning activities, DECA activities, workplace and academic connections and critical thinking questions and answers. Lesson Planning Guides for each chapter provide correlations to the National Marketing Education Standards, a DECA cocurricular activity, chapter outlines with correlations to supplement resources, and suggestions for key activities and DECA role plays.

Goodheart-Wilcox Publisher

Principles of Business, Marketing, and Finance is a contemporary text that presents the business concepts that are vitally important in today’s workplace. The basics of business, marketing, and finance are introduced in an easy-to-understand manner that helps students connect the concepts to their everyday life. By studying this text, students will learn the basic principles of commerce, which can help them become valuable employees and responsible citizens. Personal finance information is also presented to help students become knowledgeable consumers and financially literate individuals.

Principles of Business, Marketing, and Finance

Dansby, Robert L.

Finance

The Workbook is organized to follow the textbook on a chapter-by-chapter basis, providing questions to help the student review the material presented in the chapter. This supplement is a consumable resource, designed with perforated pages so that a given chapter can be removed and turned in for grading or checking.

Marketing Dynamics provides a comprehensive framework to learn about the concepts of marketing, including the four Ps of marketing—product, price, place, and promotion. By studying this text, you will learn about the responsibilities and rewards of becoming a marketing professional. Soft skills, social media, exploring careers, real-world cases, and a multitude of other features bring marketing to life.

Marketing Dynamics provides a comprehensive framework to learn about the concepts of marketing, including the four Ps of marketing—product, price, place, and promotion. By studying this text, you will learn about the respo

See the best price to sell, buy, or rent books by Gassen, Chris. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Gassen, Chris

See the best price to sell, buy, or rent books by Gassen, Chris. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Math for Financial Literacy

Math for Financial Literacy

Retailing and E-tailing

Retailing and E-tailing: Instructor's Annotated Workbook

Marketing Dynamics

Marketing Dynamics

Principles of Business, Marketing, and Finance

Principles of Business, Marketing, and Finance

Marketing Dynamics

Marketing Dynamics