The RE Generation

Business & Money

ULDRICH, Jack

Kolles, Camille

Management & Leadership

Fast Company Pr

Even leading capitalists admit that capitalism is broken. Green Swans is a manifesto for system change designed to serve people, planet, and prosperity. In his twentieth book, John Elkington--dubbed the "Godfather of Sustainability"--explores new forms of capitalism fit for the twenty-first century. If Nassim Nicholas Taleb's "Black Swans" are problems that take us exponentially toward breakdown, then "Green Swans" are solutions that take us exponentially toward breakthrough. The success--and survival--of humanity now depends on how we rein in the first and accelerate the second. Green Swans draws on Elkington's first-hand experience in some of the world's best-known boardrooms and C-suites. Using case studies, real-world examples, and profiles on emergent technologies, Elkington shows how the weirdest "Ugly Ducklings" of today's world may turn into tomorrow's world-saving Green Swans. This book is a must-read for business leaders in corporations great and small who want to help their businesses survive the coming shift in global priorities over the next decade and expand their horizons from responsibility, through resilience, and onto regeneration.

Green Swans: The Coming Boom in Regenerative Capitalism

John Elkington

Economics

Create Real Innovation and Change 
We've reached a point in time when everyone wants innovation, but most people don't know how to actually attain it. It's not easy, which is why there are so many failed brands and companies. In our era of AI, rapid change, disruption, and possibility, there are so many great opportunities within our grasp. However, smart, successful people consistently miss out. Their capabilities are limited by seven traps, and they rely on and repeat past decisions. They miss out on the potential of what could have been. If we could remove these traps, what could we accomplish? How much more successful could we be? Create the Future teaches you how to think disruptively, providing specific steps to create real innovation and change. It combines Jeremy's high energy provocative thinking with tactics that have been battle tested through projects with leading innovators like Disney, Starbucks, Amex, IBM, Adidas, Google, and NASA. Better yet, this is a double-sided book. Create the Future is paired with a revised edition of Jeremy's award-winning innovation handbook, Exploiting Chaos, an Inc Best Book for Business Owners, Axiom International Book Award Winner, and #1 on CEO Read for four months.

Create the Future + the Innovation Handbook: Tactics for Disruptive Thinking

Jeremy Gutsche

2021 Axiom Business Book Award Winner in Business Intelligence/Innovation Innovation isn't optional--it's imperative Everyone wants to create new products and services, find new customers and markets, stay ahead of the competition, and work smarter instead of harder. Yet with all the focus and attention on innovation, the term has become an overused buzzword rather than a real, tangible concept. If you want to seriously pursue innovation--you need to strip away the hype. Real innovators need to transcend the existing ideas, rules, and patterns to discover exciting new outcomes. They must step outside the best practice box and get their hands dirty. The spirit of a true innovator is rooted in wanting to do something that has never been done before, to solve problems that have never been solved, and to run through walls and leap over tall buildings to get there. In The Innovator's Spirit, author Chuck Swoboda--retired chairman and CEO of Cree, a company that fundamentally changed the way people experience light and drove the obsolescence of the Edison light bulb--explains that innovation is fundamentally about people and shows his readers how to develop a mindset of&nbsp; creativity, risk-taking, and hard work. He also instills in them a belief that there is always a better way.

The Innovator's Spirit: Discover the Mindset to Pursue the Impossible

Chuck Swoboda

A vital leadership guide to understanding and engaging socially responsible consumers and investors Consumers and investors have innovated their game. Now you as a leader must innovate with them or face the consequences.&nbsp; In this engaging and persuasive guide to the new world of conscious capitalism, entrepreneur and investor Richard Steel details the inevitability of the coming changes in capitalism.&nbsp; Our economy has become increasingly values-driven, and consumers have begun to care more about the principles of the companies from which they buy. With an eye toward the future of sustainability, Elevated Economics provides you with: * Crucial information on the rise of ESG (Environmental, Social, and Governance) practices. * Informative, firsthand interviews with Ivy League business school professors and CEOs of successful companies who actively follow the ESG model. * A framework for understanding trends in Socially Responsible Investing (SRI). Steel makes the case that ESG is more than a burgeoning trend, and as a leader, you must get on board or risk extinction.

Elevated Economics: How Conscious Consumers Will Fuel the Future of Business

Steel, Richard

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