Innovation in the Making

Innovation in the Making image
ISBN-10:

8763000962

ISBN-13:

9788763000963

Author(s): Darso, Lotte
Released: May 01, 2001
Publisher: CBS Press
Format: Paperback, 406 pages
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Description:

Innovation in the Making is a large-scale attempt to catch and describe the birth of innovation. In the discourse of business advantages, shareholder value and coming to terms with the future, developing innovative competency is paramount to the survival of organizations. Using experience from real-life, real-time case studies from a large Danish pharmaceutical company, Lotte Darso guides the reader through the seemingly chaotic phases of problem framing, brainstorming, antagonistic communication and innovative crystallization. The major findings of the book are summarized in an easy to use manual of do's and don'ts for knowledge workers, innovative teams and organizations.

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