Alexey Brodovitch

Often described as the father of twentieth-century art direction, Alexey Brodovitch and his contributions to Harper's Bazaar remain the reference point for several generations of photographers and art directors. Brodovitch was one of the first to incorporate the space available into the overall design--for example, in his pioneering use of the double-page spread. With an infallible eye, he promoted photographers such as Blumenfeld, Cartier-Bresson, Avedon, and Man Ray.