Secrets of Question-Based Selling

Secrets of Question-Based Selling image
ISBN-10:

1570716587

ISBN-13:

9781570716584

Author(s): Freese
Released: Nov 01, 2000
Format: Hardcover, 288 pages
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Description:

Question Based Selling ( QBS®) is a commonsense approach to sales, based on the theory that “what” salespeople ask-and “how” they ask-is more important than anything they will ever say. This technique makes sense because in order to present solutions, you first must learn your customer’s needs.

How do you uncover a prospect’s needs? By asking questions. But not just any questions. You must ask the right questions at the right time. And this book provides a step-by-step, easy-to-follow program that does just that.

With this proven, hands-on guide, you will learn to:

--Penetrate more accounts
--Establish greater credibility
--Generate more return calls
--Prevent and handle objections
--Motivate different types of buyers
--Develop more internal champions
--Close more sales…faster
--And much, much more

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