Changing the Essence: The Art of Creating and Leading Fundamental Change in Organizations
ISBN-10:
1555424120
ISBN-13:
9781555424121
Author(s): Beckhard, Richard; Pritchard, Wendy
Edition: First Edition
Description:
Reveals the strategies and leadership behaviors required to manage and integrate fundamental change. Uses illustrative examples of CEOs who have successfully led radical rethinking of purpose and priorities, vision, and the very structure and functions of the organization itself.
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