Service Management Effectiveness: Balancing Strategy, Organization and Human Resources, Operations, and Marketing (Jossey Bass Business & Management Series)
ISBN-10:
1555422225
ISBN-13:
9781555422226
Author(s): Chase, Richard B.; Cummings, Thomas G.
Edition: 1
Description:
A comprehensive model for managing a service business. Shows how to achieve the level of coordination required in an organization where employees from many departments have direct customer contact.
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