Strategic Communications for PR, Social Media and Marketing
Released: Jun 19, 2019
Publisher: Kendall/Hunt Pub. Co.
Format: Paperback, 341 pages
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Description:
The rapid advance of social and digital media technology has changed the landscape of communication and business entirely. One of the top-selling PR strategy and campaign texts for several years, the new seventh edition of Strategic Communications for PR, Social Media and Marketing features a new author that brings fresh perspectives, current trends and practices in communications, marketing and business. Strategic Communications for PR, Social Media and Marketing by Laurie J. Wilson, Joseph D. Ogden, and Christopher E.
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