MindTap Marketing, 1 term (6 months) Printed Access Card for Hoffman/Bateson's Services Marketing: Concepts, Strategies, & Cases, 5th

MindTap Marketing for Hoffman/Bateson's Services Marketing: Concepts, Strategies, & Cases, 5th Edition helps you learn on your terms. INSTANT ACCESS IN YOUR POCKET. Take advantage of the MindTap Mobile App. Read or listen to the text and study with the aid of instructor notifications, flashcards, and practice quizzes. MINDTAP HELPS YOU GEAR UP FOR ULTIMATE SUCCESS. You stay engaged with real-world assignments, such as cases that you complete for submission to your instructor. Track your scores and stay motivated toward your goals. Whether you have more work to do or are ahead of the curve, you'll know where you need to focus your efforts. MINDTAP HELPS YOU MAKE THE TEXTBOOK YOURS. No one knows what works for you better than you. Highlight key text, add notes, and create custom flashcards. When it's time to study, everything you've flagged can be gathered into a guide you organize.