CRAFTING+EXEC.STRAT.:...(LL)-W/CONN

Mainstream, balanced treatment of the latest developments in theory and practice of strategy. Emphasis on company’s strategy must be matched to its external market circumstances and also to its internal resources and competitive capabilities. Includes 27 tightly linked cases. Improve student learning outcomes with Connect our easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results.