Strategic Market Management 11e
Description:
Strategic Market Management, helps managers identify, implement, prioritize, and adapt market-driven business strategies in dynamic markets. The text provides decision makers with concepts, methods, and procedures by which they can improve the quality of their strategic decision-making. The 11th Edition provides students in strategic marketing, policy, planning, and entrepreneurship courses with the critical knowledge and skills for successful market management, including strategic analysis, innovation, working across business units, and developing sustainable advantages.
Best prices to buy, sell, or rent ISBN 9781119441434
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Frequently Asked Questions about Strategic Market Management 11e
The price for the book starts from $69.88 on Amazon and is available from 5 sellers at the moment.
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The Strategic Market Management 11e book is in very low demand now as the rank for the book is 1,669,760 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.
The highest price to sell back the Strategic Market Management 11e book within the last three months was on September 30 and it was $26.79.