Organizational Behavior

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Unlike any other OB textbook in the market, Neubert and Dyck's Organizational Behavior empowers students to look at OB through two lenses: the traditional, core concepts that focus on how to make a company profitable, and the collaboration, creativity, and ethical decision making that lead to developing sustainable businesses. By inviting students to compare and contrast short-term profitability and long-term sustainability, Organizational Behavior helps students build the critical thinking skills needed to positively affect organizations, people, and communities.