Digital Advertising: Past, Present, and Future
Description:
What did we learn from the 12K banner? Is the big idea dead? What would Bill Bernbach think about digital advertising? Why are the Swedes so bloody good at it? How can you shape the future of digital advertising? Is peep culture the new pop culture? What does the agency of the future look like? All these questions and far more are covered inside Digital Advertising: Past, Present, and Future, a collection of essays from 24 Digital Creative Directors and business leaders. Rory Sutherland, President of the IPA and Vice-Chairman, Ogilvy Group UK describes it as 'An A-list group of authors writing brilliantly and affectionately about the subjects they know best."
Best prices to buy, sell, or rent ISBN 9780956608307
Frequently Asked Questions about Digital Advertising: Past, Present, and Future
The price for the book starts from $8.05 on Amazon and is available from 15 sellers at the moment.
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The Digital Advertising: Past, Present, and Future book is in very low demand now as the rank for the book is 11,295,444 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.
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