Advertising copywriting (Grid series in advertising and journalism)
Description:
This work features from low-budget local campaigns to big-budget national television spots. "Advertising Copywriting" provides practical, straightforward instructions for writing successful copy. Students learn how to apply pre-tested principles to create attention getting headlines and sales generating copy.
Best prices to buy, sell, or rent ISBN 9780882441597
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- Advertising copywritingBurton, Philip WardEdition:3rdISBN-13:9780882440422
- Advertising CopywritingBurton, Philip W.Edition:5th ed.ISBN-13:9780471841524
- Advertising CopywritingBurton, Philip WardEdition:6th EditionISBN-13:9780844232003
- Advertising CopywritingPhilip Ward BurtonEdition:SubsequentISBN-13:9780844232065
- Advertising copywritingBurton, Philip WardEdition:3rdISBN-13:9780882440422
- Advertising CopywritingBurton, Philip W.Edition:5th ed.ISBN-13:9780471841524
Advertising Copywriting
Burton, Philip W.
Edition:5th ed.
ISBN-13:9780471841524
Advertising Copywriting
Burton, Philip Ward
Edition:6th Edition
ISBN-13:9780844232003
Advertising Copywriting
Philip Ward Burton
Edition:Subsequent
ISBN-13:9780844232065
Advertising copywriting
Burton, Philip Ward
Edition:3rd
ISBN-13:9780882440422
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