Building a Strong Foundation: Fundraising for Nonprofits

"This book provides a comprehensive overview of nonprofit fundraising, including consideration of patterns of giving, motivations of donors, changing demographics of donor populations, key elements of the process of fundraising, ethical considerations of fundraising, fundamentals of planned giving, prospect research, and use of special events for friend-raising and fundraising. This new edition includes updated data on nonprofit fundraising, extensive case studies, and tax considerations related to recent changes in U.S. tax law"--