Marketing Financial Services: A Strategic Vision
ISBN-10:
0870945173
ISBN-13:
9780870945175
Author(s): Donnelly, James H.; Berry, Leonard L.
Edition: Edition Unstated
Description:
Considers the impact of deregulation, gives advice on strategic planning, and explains how to do market research and develop, deliver, and promote new services
We're an Amazon Associate. We earn from qualifying purchases at Amazon and all stores listed here.