The 1-Day Marketing Plan: Organizing and Completing the Plan That Works
ISBN-10:
0844233587
ISBN-13:
9780844233581
Author(s): Cooper, Scott W.; Hiebing, Roman G., Jr.
Edition: First Edition
Released: Jan 01, 1992
Publisher: Natl Textbook Co Trade
Format: Hardcover, 240 pages
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Description:
Identify opportunities and create a thoughtful, "real world" marketing plan that will help your business grow. Hiebing and Cooper break down the planning process into 10 basic, but critical steps that provide the means to organize and complete a plan that will help you attain your marketing objectives. Extensive worksheets, model formats, and time-saving tips and methods are readily adaptable to your own marketing plans.
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