Net Profit: How to Invest and Compete in the Real World of Internet Business

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Net Profit: How to Invest and Compete in the Real World of Internet Business image
ISBN-10:

0787944769

ISBN-13:

9780787944766

Author(s): Cohan, Peter S.
Edition: 1
Released: May 15, 1999
Publisher: Jossey-Bass
Format: Hardcover, 336 pages

Description:

The recent Internet stock crash has caused investors and managers to throw the baby out with the bath water. The gloom surrounding many publicly traded Internet companies makes objective evaluation of their performance difficult. In Net Profit, author Peter Cohan breaks down the complexity of the Internet market by answering two basic questions: Who makes money on Internet-related business? And how do they do it? His incisive analyses of leading Internet companies, their competitors, and their chances for continued growth pinpoint the factors that investors and managers in Internet business must examine to ensure future success.
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