Strategic Brand Management: New Approaches to Creating and Evaluating Brand Equity

Strategic Brand Management: New Approaches to Creating and Evaluating Brand Equity image
ISBN-10:

0749420898

ISBN-13:

9780749420895

Edition: 2nd edition
Publisher: Kogan Page, Ltd.
Format: Paperback
to view more data

Description:

Book details unavailable.

























We're an Amazon Associate. We earn from qualifying purchases at Amazon and all stores listed here.

Want a Better Price Offer?

Set a price alert and get notified when the book starts selling at your price.

Want to Report a Pricing Issue?

Let us know about the pricing issue you've noticed so that we can fix it.