Doing Business with the New Japan: Succeeding in America's Richest International Market

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Doing Business with the New Japan: Succeeding in America's Richest International Market image
ISBN-10:

074255533X

ISBN-13:

9780742555334

Edition: Second
Released: Nov 28, 2007
Format: Paperback, 248 pages
Related ISBN: 9780847699285

Description:

The recent focus on China's boom has obscured the fact that Japan is once again on the rise. How do we manage our growing, and crucial, interdependence? The answer is the legions of Japanese and American managers and officials involved in the daytoday and facetoface negotiations that drive commerce. In this invaluable book, three leading experts pool their decades of experience to provide a pragmatic guide for Westerners doing business in Japan. The authors explain Japanese culture and negotiating techniques and provide practical advice on conducting effective meetings with Japanese clients.

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