Advertising Today (

Advertising Today ( image
ISBN-10:

0714843873

ISBN-13:

9780714843872

Author(s): Berger, Warren
Released: Mar 01, 2004
Publisher: Phaidon Press
Format: Paperback, 512 pages
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Description:

Provides a thematic overview of the evolution of advertising around the world over the past 30 years, charting influences from the political and social upheavals of the 1960s, to the appropriation of cinematic production techniques and special effects in the 1980s, to the inflence of the internet in the 1990s.


























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