Future Tense: The Business Realities of the Next Ten Years

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Future Tense: The Business Realities of the Next Ten Years image
ISBN-10:

0688123511

ISBN-13:

9780688123512

Edition: First Edition
Released: Jan 01, 1994
Format: Hardcover, 304 pages

Description:

A customized report analyzing significant American and global trends, from the Institute for the Future (IFTF) of Menlo Park, CA. Morrison (president, IFTF) and Schmid (IFTF) investigate issues such as the older and more educated consumer, the globalization of local markets, the decline of consumer brand loyalty, failing institutions, enabling technologies, and the public's demand for accountability in business. Annotation copyright Book News, Inc. Portland, Or.

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