International Management Behavior: Text, Readings and Cases
Description:
This completely revised edition of a popular text combines text, readings and case studies to help readers develop the knowledge, perspective and skills they need in order to conduct global business successfully.
- Includes a unique combination of text, readings and case studies to help readers understand the practice of global business and management.
- Features a new, field-tested framework for improving cross-cultural communications.
- This edition includes new, and updated case studies covering a range of industries of different sizes, in almost every continent.
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