Sports and Entertainment Marketing

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Sports and Entertainment Marketing image
ISBN-10:

0538445157

ISBN-13:

9780538445153

Edition: 3
Released: Jan 01, 2007
Format: Paperback, 424 pages

Description:

SPORTS AND ENTERTAINMENT MARKETING 3E continues to use sports and entertainment topics as the foundation for teaching marketing concepts. Each marketing function is incorporated throughout the text and is highlighted with an icon to indicate how it is used in the marketing process.

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The Sports and Entertainment Marketing book is in very low demand now as the rank for the book is 6,329,846 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.

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