Winning Back Your Market: The Inside Stories of Companies That Did It

Winning Back Your Market: The Inside Stories of Companies That Did It image
ISBN-10:

0471809047

ISBN-13:

9780471809043

Author(s): Sheth, Jagdish
Edition: First Edition
Released: Jan 01, 1985
Format: Hardcover, 237 pages
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Description:

Examines the marketing techniques used by the managers of a variety of companies to revitalize the sales of their products

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