Student Learning Guide to accompany Effective Marketing
Description:
This comprehensive learning guide reinforces the major topics in each chapter through the use of the following study tools: chapter summaries, vocabulary-building exercises, true-false and multiple choice questions, and critical thinking activities. In addition, crossword puzzles using key terms from each chapter help reinforce the definitions of marketing terminology.
Best prices to buy, sell, or rent ISBN 9780324064506
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ISBN-13:9780314041623
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ISBN-13:9780314042378
Effective Marketing with InfoTrac College Edition
Zikmund, William G.; d’Amico, Michael
Edition:3
ISBN-13:9780324063929
Marketing: Creating and Keeping Customers in an E-Commerce World
Zikmund, William G.; d’Amico, Michael
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ISBN-13:9780324072693
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