Marketing Research: Marketing Engineering Applications
Description:
A module intended to be used as a supplement on marketing courses. *Allows professors to integrate quantitative, meaty applications into their Marketing courses. *Compatible with Microsoft Xcel 5.0, 7.0 and Office '97 for Windows-based PCs.
Best prices to buy, sell, or rent ISBN 9780321046475
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- Marketing Research: Marketing Engineering ApplicationsLilien, Gary L.; Rangaswamy, ArvindEdition:1ISBN-13:9780321046468
- Marketing Research: Marketing Engineering Applications, Second EditionLilien, Gary L.; Rangaswamy, ArvindEdition:2ISBN-13:9780130084552
- Marketing Research: Marketing Engineering ApplicationsLilien, Gary L.; Rangaswamy, ArvindEdition:1ISBN-13:9780321046468
- Marketing Research: Marketing Engineering Applications, Second EditionLilien, Gary L.; Rangaswamy, ArvindEdition:2ISBN-13:9780130084552
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