Marketing Research: Marketing Engineering Applications

Marketing Research: Marketing Engineering Applications image
ISBN-10:

0321046471

ISBN-13:

9780321046475

Author(s): Lilien, Gary L.
Released: Jan 01, 1999
Publisher: PRENTICE/HALL
Format: Paperback, 0 pages
to view more data

Description:

A module intended to be used as a supplement on marketing courses. *Allows professors to integrate quantitative, meaty applications into their Marketing courses. *Compatible with Microsoft Xcel 5.0, 7.0 and Office '97 for Windows-based PCs.

























We're an Amazon Associate. We earn from qualifying purchases at Amazon and all stores listed here.

Want a Better Price Offer?

Set a price alert and get notified when the book starts selling at your price.

Want to Report a Pricing Issue?

Let us know about the pricing issue you've noticed so that we can fix it.