Strategic Hospitality Management: Theory and Practice for the 1990s
Description:
This work examines the theory and practice of strategic management in the hospitality industry, incorporating research findings and analyses from both practitioners and academics. The first part describes the strategic planning process. Part two focuses on strategic business systems. Then follows a section concentrating on human aspects by examining human resource issues for the 1990s. Finally, the book looks at strategies for international markets and offers a future perspective on the global hospitality industry.
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