Selling Today: Partnering to Create Value

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Selling Today: Partnering to Create Value image
ISBN-10:

0132109867

ISBN-13:

9780132109864

Edition: 12
Released: Jan 01, 2011
Format: Hardcover, 512 pages

Description:

Extensive, real-world applications, carefully integrated with current personal selling concepts.

Selling Today: Partnering to Create Value helps readers understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of “learn by doing” materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process.

As the developed nations of the world transition from a production focus to a sales-and-service focus, this cutting-edge new edition prepares readers to succeed as members of a new generation of businesspeople.

Best prices to buy, sell, or rent ISBN 9780132109864




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