Airline: A Strategic Management Simulation (3rd Edition)

Airline: A Strategic Management Simulation (3rd Edition) image
ISBN-10:

0131058754

ISBN-13:

9780131058750

Author(s): Jerald R. Smith
Edition: 3
Released: Jan 01, 1994
Format: Paperback, 160 pages
to view more data

Description:

Appropriate for courses in Strategic Management, Business Policy, and Marketing Strategy. This computerized strategic management simulation puts student teams in the position of running a regional airline. By analyzing a company's history, financial reports, and other information provided, the teams make decisions concerning hiring, forecasting, suppliers to use, costs, etc. The instructor's manual contains instructor and student disks.












We're an Amazon Associate. We earn from qualifying purchases at Amazon and all stores listed here.