Airline: A Strategic Management Simulation (3rd Edition)
Released: Jan 01, 1994
Publisher: Prentice Hall College Div.
Format: Paperback, 160 pages
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Description:
Appropriate for courses in Strategic Management, Business Policy, and Marketing Strategy. This computerized strategic management simulation puts student teams in the position of running a regional airline. By analyzing a company's history, financial reports, and other information provided, the teams make decisions concerning hiring, forecasting, suppliers to use, costs, etc. The instructor's manual contains instructor and student disks.
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