Managing Services: Using Technology to Create Value
Description:
"Managing Services" views services from a management, as opposed to operational, perspective. It emphasizes managerial problem solving and strategic matters over the quantitative and theoretical, and demonstrates how services affect every functional area of a business from finance to sales and marketing. Reader-friendly vignettes give topics a real-world context and stress service management within a larger strategic point of view.
Best prices to buy, sell, or rent ISBN 9780072464269
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- Managing Services: Using Technology to Create ValueDavis, Mark M.; Heineke, Janelle N.ISBN-13:9780072858198
- Managing Services: Using Technology to Create Value (The McGraw-Hill/Irwin Series, Operations and Decision Sciences)Mark M. Davis; Janelle HeinekeISBN-13:9780071194778
- Managing Services: Using Technology to Create ValueDavis, Mark M.; Heineke, Janelle N.ISBN-13:9780072858198
- Managing Services: Using Technology to Create Value (The McGraw-Hill/Irwin Series, Operations and Decision Sciences)Mark M. Davis; Janelle HeinekeISBN-13:9780071194778
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