Social Marketing

Social Marketing image
ISBN-10:

0029184614

ISBN-13:

9780029184615

Author(s): Kotler,Philip
Released: Oct 30, 1989
Publisher: Free Press
Format: Hardcover, 401 pages
to view more data

Description:

Outlines hows groups devoted to social change can effectively utilize their resources to maximize results, providing a marketing framework for social campaigning and targeting consumer groups


























We're an Amazon Associate. We earn from qualifying purchases at Amazon and all stores listed here.

Want a Better Price Offer?

Set a price alert and get notified when the book starts selling at your price.

Want to Report a Pricing Issue?

Let us know about the pricing issue you've noticed so that we can fix it.