<p>This book focuses upon the role of the sales force in today's changing world and how to design a sales force for strategic advantage. It includes sections on how to assess the current sales force design and how to implement change and covers customer segmentation, market strategy, structuring and sizing, alignment, metrics and managing change.</p>

Sales Force Design For Strategic Advantage

Business & Money

Zoltners, A.

Sinha, P.

Lorimer, S.

Management & Leadership

PALGRAVE~MACMILLAN

See the best price to sell, buy, or rent books by Zoltners, A.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Zoltners, A.

See the best price to sell, buy, or rent books by Zoltners, A.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Sales Force Design For Strategic Advantage