<p>This text presents modern product design and development strategies. The focus is on strategic use of product quality for global markets. The text takes up personal computers, personal stereos, and computer work stations as industrial case studies and demonstration examples in order to give students the "real" story.</p>

Managing Product Families

Business & Money

Sanderson, Susan Walsh

Uzumeri, Mustafa

Management & Leadership

Irwin Professional_Pub

Presents the concept of dynamic competition to describe the rapid shift of both product models and technology that companies are increasingly pushed into to remain competitive. Presents a series of case studies and develops a framework to classify and explain many of the important phenomena of the current commercial environment, and to create strategies and management styles to match them. Annotation c. by Book News, Inc., Portland, Or.

The Innovation Imperative: Strategies for Managing Product Models and Families

See the best price to sell, buy, or rent books by Uzumeri, Mustafa. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Uzumeri, Mustafa

See the best price to sell, buy, or rent books by Uzumeri, Mustafa. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Managing Product Families

The Innovation Imperative: Strategies for Managing Product Models and Families