Strategic Management of Technological Innovation

Business & Money

SCHILLING,MELISSA

Melissa A. Schilling

Management & Leadership

McGraw-Hill Education (ISE Editions)

Strategic Management of Technological Innovation follows a step-by-step process to explore how to guide a company from its strategic dynamics through formulation to implementation. Numerous high-profile examples reveal ways in which state-of-the-art strategies have been successfully applied to real companies and products from Sony to Segway.

McGraw/Hill/Irwin

Strategic Management of Technological Innovation, 2e by Melissa Schilling is the first comprehensive, rigorous and yet accessible text for the Technology and Innovation Management course. Unlike other books, Schilling’s approach synthesizes the major research in the field, providing students with the knowledge needed to enhance case discussion and analysis. The subject is approached as a strategic process, and as such, is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation, to strategy formulation, to strategy implementation. As a brief, affordable paperback, it is ideal to package with cases. Recommended case sets from the author are available through the Primis Custom Case Database or from the Harvard Business School Case Database.

MindTap for Hill/Schilling/Jones' Strategic Management: Theory &amp; Cases, 13th helps you learn on your terms. INSTANT ACCESS IN YOUR POCKET. Take advantage of the MindTap Mobile App to learn on your terms. Read or listen to textbooks and study with the aid of instructor notifications, flashcards and practice quizzes. MINDTAP HELPS YOU CREATE YOUR OWN POTENTIAL. GEAR UP FOR ULTIMATE SUCCESS. Track your scores and stay motivated toward your goals. Whether you have more work to do or are ahead of the curve, you'll know where you need to focus your efforts. And the MindTap Green Dot will charge your confidence along the way. MINDTAP HELPS YOU OWN YOUR PROGRESS. MAKE YOUR TEXTBOOK YOURS. No one knows what works for you better than you. Highlight key text, add notes and create custom flashcards. When it's time to study, everything you've flagged or noted can be gathered into a guide you can organize.

Strategic Management: Theory & Cases: An Integrated Approach (MindTap Course List)

Hill,Charles

Jones,Gareth

Cengage Learning'

This comprehensive and engaging text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Charles Hill and Melissa Schilling integrate cutting-edge research on topics including competitive advantage, corporate governance, diversification, strategic leadership, technology and innovation, and corporate social responsibility through both theory and case studies. Based on real-world practices and current thinking in the field, the 14th edition features an increased emphasis on the changing global economy and its role in strategic management. The appendix walks students through the case-analysis process, and explains key ratios that managers use to compare the performance of firms. The high-quality case study program contains 31 cases covering small, medium, and large companies from a large range of industries and nations. Featured cases in this edition include Tesla Motors, Alibaba, Google, Microsoft, Boeing, Ikea, Zeta Energy, and many others. When paired with this student-centric text, the MindTap learning solution will prepare the next generation of strategic leaders.

Strategic Management: Theory & Cases: An Integrated Approach

Strategic Management: Theory & Cases: An Integrated Approach, Loose-leaf Version

Analyze. Formulate. Implement.
Melissa Schilling’s Strategic Management of Technological Innovation, 5e approaches the subject of innovation management as a strategic process. It is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation.

McGraw=Hill

Analyze. Formulate. Implement.Melissa Schilling’s Strategic Management of Technological Innovation, 5e approaches the subject of innovation management as a strategic process. It is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation.

Loose-Leaf for Strategic Management of Tecnological Innovation

ISBN: 9781260565799 is an International Student Edition of Strategic Management of Technological Innovation 6th Edition by MELISSA A SCHILLING This ISBN 9781260565799 is Textbook only. It will not come with online access code. Online Access code (if required by your instructor ) sold separately at ISBN 9781260309188 The content of of this title on all formats are the same. Melissa Schillings Strategic Management of Technological Innovation, is the #1 innovatoin strategy text in the world. It approaches the subject of innovation management as a strategic process, and is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation. While the book emphasizes practical applications and examples, it also provides systemic coverage of the existing research and footnotes to guide further reading. It is designed to be a primary text for courses in strategic management and innovation and new product development. It is written with the needs of both business students and engineering students.

ISE Strategic Management of Technological Innovation

McGraw-Hill Interamericana de España S.L.

MindTap for Hill/Schilling/Jones' Strategic Management: Theory &amp; Cases, 13th Edition helps you learn on your terms. INSTANT ACCESS IN YOUR POCKET. Take advantage of the MindTap Mobile App to learn on your terms. Read or listen to textbooks and study with the aid of instructor notifications, flashcards and practice quizzes. MINDTAP HELPS YOU CREATE YOUR OWN POTENTIAL. GEAR UP FOR ULTIMATE SUCCESS. Track your scores and stay motivated toward your goals. Whether you have more work to do or are ahead of the curve, you'll know where you need to focus your efforts. And the MindTap Green Dot will charge your confidence along the way. MINDTAP HELPS YOU OWN YOUR PROGRESS. MAKE YOUR TEXTBOOK YOURS. No one knows what works for you better than you. Highlight key text, add notes and create custom flashcards. When it's time to study, everything you've flagged or noted can be gathered into a guide you can organize.

MindTap for Hill/Schilling/Jones' Strategic Management An Integrated Approach: Theory & Cases, 1 term Printed Access Card (MindTap Course List)

See the best price to sell, buy, or rent books by SCHILLING,MELISSA. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by SCHILLING,MELISSA

See the best price to sell, buy, or rent books by SCHILLING,MELISSA. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Strategic Management of Technological Innovation

Strategic Management of Technological Innovation

Strategic Management of Technological Innovation

Strategic Management: Theory & Cases: An Integrated Approach (MindTap Course List)

Strategic Management: Theory & Cases: An Integrated Approach

Strategic Management: Theory & Cases: An Integrated Approach, Loose-leaf Version

Strategic Management of Technological Innovation

Loose-Leaf for Strategic Management of Tecnological Innovation

ISE Strategic Management of Technological Innovation

MindTap for Hill/Schilling/Jones' Strategic Management An Integrated Approach: Theory & Cases, 1 term Printed Access Card (MindTap Course List)