Advertising by Design: Generating and Designing Creative Ideas Across Media

Robin Landa

wiley

Wiley Professional Development (P&T)

Every artist and designer, student or professional, needs a journal space to play in new ways, to think with a pencil in hand, by inventing, imagining, and thinking creatively. Unlike a blank journal, Take a line for a walk is a Creativity Journal--comprised of varied prompts, cuing people to respond to whatever creative action the prompt calls for--sketch/design/conceive/write. The author collaborated with esteemed designers, artists, architects, and experts in a variety of disciplines to deliberately vary prompts, which address numerous ways of thinking and creating. Designed by internationally acclaimed, Modern Dog Design Co., this imaginative, fascinating and playful journal entices all types of students, visual arts - and non-art majors alike, to supplement in-class projects or to stimulate thinking on a summer break or after graduation, to keep creativity flowing in this unique space.

Take a Line for a Walk: A Creativity Journal

Arts & Photography

Cengage Learning'

Graphic Design Solutions is the most comprehensive, how-to reference on graphic design and typography. Covering print and interactive media, this book examines conceiving, visualizing and composing solutions to design problems, such as branding, logos, web design, posters, book covers, advertising, and more. Excellent illustrations of historical, modern and contemporary design are integrated throughout. The Fifth Edition includes expanded and updated coverage of screen media, including mobile, tablet, desktop web, and motion as well as new interviews, showcases, and case studies; new diagrams and illustrations; a broader investigation of creativity and concept generation; visualization and color; and an updated timeline. Accompanying this edition, CourseMate with eBook brings concepts to life with projects, videos of designers in the field, and portfolio-building tools. Additional online-only chapters--Chapters 14 through 16--are available in PDF format on the student and instructor resource sites for this title, accessed via CengageBrain.com; search for this book, then click on the "Free Materials" tab.

Graphic Design Solutions, International Edition

Business & Money

Job Hunting & Careers

Wadsworth Publishing Company

Graphic Design Solutions, APR300

Wadsworth Publishing

Graphic Design Solutions

2D: Visual Basics for Designers features a concept-based approach that explores the fundamental elements, principles, and applications of two-dimensional design for print and screen-based media. This striking new book covers 2D applications in a variety of visual communications-from graphic design and advertising design to environmental design and illustration. Building a strong foundation in two-dimensional design, 2D: Visual Basics for Designers not only provides readers with essential content; it also teaches the conceptual and analytical skills designers must have to think visually, critically, and creatively.

2D: Visual Basics For Designers (Design Concepts)

Rose Gonnella

Steven Brower

Graphic Design

All designers have a comfort zone - a place where they're sure to find ideas that are...acceptable. Creative Jolt is the perfect resource for designers who believe "acceptable" isn't good enough! Real inspiration comes from pushing the envelope of your imagination, of thrusting yourself out of comfort zones into a place where original ideas and dynamic designs come fast and furious. Creative Jolt shows you how to take creative leaps of faith and attack graphic design problems from different angles, with eyes and mind open to every possibility. Clever insights and advice from master designers help you to break out of the usual box of ideas and turn your brainstorms from familiar to fantastic.

Creative Jolt

Denise Anderson

Adams Media

Creative Jolt Inspirations, which can stand alone or complement Creative Jolt, is a visual idea sourcebook - pure stimulation for the creative mind, similar to a big visual flea market for designers to peruse. Most designers keep a scrapbook of visual ideas at hand to inspire them when they're stuck; this book is for designers who don't have time to compile one on their own, or for the designer who wants a head start on developing their own idea file. Visuals include color palettes, sketches, pattems and photos of architectural details - an array of visuals that will help get ideas flowing. This book is an excellent resource for designers of all skill levels.

Creative Jolt Inspirations

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Books by Robin Landa