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Richard J. Semenik

Books by Richard J. Semenik

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Promotion and Integrated Marketing Communication image

Promotion and Integrated Marketing Communication

Author(s): Richard J. Semenik
ISBN-13: 9780324125689
Publisher: Intl Thomson Education Group
Released: Jan 01, 2001
Format: Hardcover, 582 pages
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Advertising and Integrated Brand Promotion image

Advertising and Integrated Brand Promotion

Author(s): Thomas O'Guinn
ISBN-13: 9780357721483
Edition: 009
Publisher: Cengage Learning'
Format: Kindle Edition, 842 pages
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PROMO2 -TEXT >INSTR.ED< image

PROMO2 -TEXT >INSTR.ED<

Author(s): Thomas O'Guinn
ISBN-13: 9781133627579
Edition: First Edition
Publisher: Cengage Learning'
Released: Jan 01, 2012
Format: Paperback, 0 pages
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Advertising and Integrated Brand Promotion Access Code image

Advertising and Integrated Brand Promotion Access Code

Author(s): Thomas O'Guinn
ISBN-13: 9781285778426
Edition: 7th
Publisher: Cengage Learning, Inc.
Released: Jan 01, 2014
Format: Printed Access Code
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Advertising and Integrated Brand Promotion image

Advertising and Integrated Brand Promotion

Author(s): Thomas O'Guinn
ISBN-13: 9781337514231
Edition: 008
Publisher: Cengage Learning'
Format: Kindle Edition, 448 pages
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