There are two kinds of people, says long-standing Internet seer and media guru Chuck Martin. Those who think the Internet might be a really big thing. And those who understand that the Net is totally revolutionizing the world. So thoroughly and so rapidly is the world becoming "wired" that the power is shifting to the Internet and the World Wide Web - the "Digital Estate" - at an ever faster rate. And that power is transforming the way the world communicates, is entertained, buys and sells - everything. In the Digital Estate, the old rules and the old understandings no longer apply and Fortune 500 status counts for nothing. Curiosity, anticipation, and imagination are the coin of the day. Anyone with a modem is a potential titan - of entertainment, of commerce, of industry, of influence. In the Digital Estate, virtual reality is every-day experience. In this remarkable eagle's-eye view, Martin takes readers from Silicon Valley to Silicon Alley (lower New York's Internet creative community). He puts readers aboard the Space-Shuttle paced, Net-instigated changes that are revolutionizing the world and the way the world does business.

The Digital Estate: Strategies for Competing, Surviving, and Thriving in an Internetworked World

Business & Money

Martin, Chuck

Management & Leadership

McGraw=Hill

Chuck Martin reveals what the new networked world is all about, what lies ahead, and what every businessperson needs to kow to turn opportunity prosperity.

The Digital Estate : Strategies for Competing and Thriving in a Networked World

What does tomorrow portend for executives, managers, their jobs and businesses in an even faster, more interactive and relentlessly competitive world? Welcome to Net Future. the prophetically plotted roadmap to a bold new world of commerce and consumerism. An interactive marketplace where success for the well-prepared will be no less than total. And all but impossible for those who are not. It's a world Chuck Martin, author of The New York Times Business Book Best Seller, The Digital Estate, is well equipped to foretell. A future dictated by seven "cybertrends" already taking form. Discover where they are, what they mean and how to get ready for all of them.

net future

Investing

In 1987, marketing genius Stan Rapp introduced the business world to the concept of one-to-one marketing with his international bestseller MaxiMarketing. In this book he teams up with celebrated e-business visionary and bestselling author Chuck Martin to bring us news of Max-E-Marketing, a cutting-edge approach to achieving record profits that combines the power of the Internet with one-to-one marketing techniques. 
 Rapp and Martin show how Max-E-Marketing can put measurable responses from valued customers at the heart of the marketing process to maximize sales, both online and offline. They describe proven techniques for using Internet technology to more effectively target, acquire, and maintain long-term relationships with valued customers.

Max-E-Marketing in the Net Future: The Seven Imperatives for Outsmarting the Competition

Rapp, Stan

Marketing & Sales

As managers, senior executives, and CEOs all over have painfully discovered, if you don’t manage for the short term, you won’t be around for the long term. Bestselling business author Chuck Martin found that nothing consumes business managers more than how to manage a company in the weeks and months immediately ahead. As founder of NFI Research, an executive think tank made up of some 3,000 high-level executives at over 1,400 companies, Chuck Martin has interviewed and gathered the results of thousands of management specialists the world over to discover how companies are successfully zeroing in on improving short-term performance, while still balancing these efforts with long-term strategic goals. By looking to managers and executives at companies like IBM, SAP, Deloitte &amp; Touche, Kraft, AT&amp;T, Dow Chemical, and hundreds of others, Martin has uncovered the “best practices” that help propel short-term performance. Among them: •Bridging the enormous disconnect between management’s strategic goals and the ability of front-line managers and employees to implement these goals •Moving even the biggest projects forward incrementally, delivering tangible results at each step along the way •Putting together time-based and events-based teams that can focus specifically on essential short-term decisions and goals •Creating incentives to reward short-term results What Chuck Martin has found is that companies that adopt practices designed to achieve short-term results are usually better positioned to achieve their long-term strategies as well. A critically important management book that addresses one of the overriding concerns of businesses today, Managing for the Short Term is an essential addition to any manager’s toolkit. "Managing for the short term is not simply about moving faster. It is about moving smarter. It is about effective implementation and operation within the context of mission and vision. Strategy is implemented through a series of small steps and rapid, short-term decisions within that long-term view. It forces managers to become more effective at achieving the measurable results required by today's climate." From Managing For the Short Term

Managing for the Short Term: The New Rules for Running a Business in a Day-to-Day World

Doubleday Business

Twelve specific and very important cognitive functions begin developing in the brain at birth. These "skills" are built in to every individual and are fully developed -- and unchangeable -- by adulthood. Everyone has these same capabilities, but to varying degrees. And it is this unique and unalterable combination of one’s strengths and weaknesses that determines success or failure in any given role. 
Smarts contains the groundbreaking Executive Skills Profile: a powerful self-assessment tool that will identify, once and for all, a person’s innate strengths and weaknesses. The results offer tangible proof of why we gravitate to certain tasks and struggle with others. With this newfound clarity, readers will learn to play to their stronger skills, and avoid wasting time on lesser ones they can never improve upon. Most important, they will discover their own unique potential for excellence. 
Supported by proprietary primary research and grounded in widely accepted principles of clinical and neuro-psychology, Smarts is a truly eye-opening book that will change how we think about ourselves -- and others.

Smarts: Are We Hardwired for Success?

Guare, Richard

Dawson, Peg

Amacom Books

Do you panic when your car won't start or blurt out the first thing that pops in your mind? Can you keep track of your possessions and remember your appointments? How good are you at coming up with long-term plans and then actually sticking to them? The answers are determined by your Executive Skills, a set of cognitive functions hardwired in the adult brain that define who you are and how you operate. Figure out the strengths and weaknesses of your own skill set and you can figure out exactly what job you'll excel at. That's the promise of Work Your Strengths, the most on-target, research-based career advice you'll ever find. Written by an award-winning author, together with experts in the field of neuroscience and psychology, Work Your Strengths draws on the latest discoveries about the brain and the authors' original data to help you accurately assess your Executive Skills, pinpoint your ideal job---and avoid potential trouble. You'll learn about working memory, emotional control, sustained attention, organizational skills, goal-directed persistence, flexibility, stress tolerance, and more---skills that can make or break your chances of success. Take a free online test to gauge your own skill set, then match your profile against the Executive Skills exhibited by more than two thousand high achievers in a multitude of industries and positions. Packed with the authors' eye-opening findings, this unique book gives you a wholly new, scientifically sound way to play to your strengths---and locate the job that best fits your own strongest set of Executive Skills. No more haphazard job switching, hazy career path, or worse, landing a really great job that you're really bad at! Now there's a surefire, scientific way to pinpoint the best job for you---and those you should definitely avoid. Work Your Strengths taps into the powerful new concept of Executive Skills, which you can use to predict and maximize career success. With Work Your Strengths, the groundbreaking neuroscience behind the Executive Skills model has finally been brought into the career realm. Executive Skills aren't simply your IQ or temperament or even education and training. Instead, they're a combination of brain functions that begin at birth and become hardwired in adulthood. Take the authors' free online test to discover your innate strengths and weaknesses in areas such as working memory, emotional control, sustained attention, organizational skills, goal-directed persistence, flexibility, stress tolerance, and more. By matching your own profile against the Executive Skills of high achievers in a multitude of professions and industries, you'll understand exactly which ones are crucial in which positions---and which weaknesses could spell serious trouble in specific jobs, departments, and industries. The authors dig deeper than the vague "good with numbers" or "likes working with people" assessments. And the focus is far more practical than career books that ask you to explore your inner desires. Instead, Work Your Strengths draws on original research with more than two thousand people at hundreds of organizations of all types, from Fortune 500s to nonprofits, and at all levels, from CEOs to frontline employees. This is solid, real-life data that you can use to match how your brain is wired with the wiring of people already successful in specific jobs. And the book makes its message plain, with an easy-to-read style devoid of scientific jargon and an abundance of examples of everyday behaviors that indicate high or low skills in each of the twelve areas. Whether you are seeking a new and better job for yourself or a manager struggling to match the right employees with the right jobs, Work Your Strengths brings you a completely new, science based way to build a highly successful career.

Work Your Strengths: A Scientific Process to Identify Your Skills and Match Them to the Best Career for You

Business Culture

Law for Tombstone (Atlantic Large Print Series)

Literature & Fiction

Genre Fiction

John Curley & Assoc

The story of an overworked manager named Bill who can't seem to get off the treadmill. The more he works, the less he gets done. Then he meets someone called Teacher, who suggests three key principles to turn the manager's life around. During a series of discussions over coffee at Luna's, Bill learns how to dramatically improve his situation by making some easy changes.

Coffee At Luna's: A Business Fable, Three Secrets To Knowledge, Self-improvement, And Happiness In Your Work And Life

NFI Research

Flying Vehicles: The Emergence of Personal Air Travel, Flying Cars, and Air Taxis

NFI Publishing

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